ITmodelbook Logo
Search Content
find
CATALOG
Skip Navigation Links.
Expand Data InfrastructureData Infrastructure
Expand Data ToolsData Tools
Expand Desktops, Laptops and OSDesktops, Laptops and OS
Expand Enterprise ApplicationsEnterprise Applications
Expand IT InfrastructureIT Infrastructure
Expand IT ManagementIT Management
Expand Networking and CommunicationsNetworking and Communications
Expand SecuritySecurity
Expand Servers and Server OSServers and Server OS
Expand Software and Web DevelopmentSoftware and Web Development
Expand StorageStorage
CONNECTIONSmore
Connect with other members or invite your contacts to the community.
GROUPSmore
Join an existing group to participate in the group discussions or create a new group of your own to create discussions around topics of interest to you and your work.
MY RESOURCESmore
Find info or add new info to your ITmodelbook. You can find white papers, technology reports, business analysis, webinars, presentations and more. You can also share your own authored content and resources you like by adding this info.
+ add resource
Online Users=0
Resources you may like
  • Share within ITmb

Over the past few months, you've likely heard the term “Big Data” with some frequency. But what exactly does it mean? More importantly, what does it mean to retailers?

As of now, there is a lot of misinformation about what Big Data is (or isn't) and why it may impact retail. So let's begin by setting the standard definition of Big Data. They'll do this by looking at the “three V's” that define Big Data.
  • Volume
  • Velocity
  • Variety
ShopperTrak has been involved in delivering Big Data to retailers since long before the terminology was invented and the concept became popular. In their original strategy sessions during the formation of ShopperTrak in 1995, they realized the inherent value in amalgamating shopper traffic data for the benefit of the retail industry. To accomplish this, they needed a statistically significant sample that had volume, velocity and variety in order to ethically represent true shopper behavior on both a national and regional scale.

Keywords
ShopperTrak, ShopperTrak:White Paper, Retail Big Data: Past, Present & Future,
Offered by
ShopperTrak
URL
Files
The resource is available from the link above.
Ask a question
search Paper Image Add papers image
Bookmark to
My ITmodelbook add
Group ITmodelbooks
 
'Paychex Tax Services: Sign up Today!'
'Sixt Car Rental'
 

Latest reports from top IT companies:

SAP HP Janrain HubSpot PrepLogic Motorola BNP Media Informatica Microsoft Jobvite

© ITmodelbook 2012-2024. sitemapaboutprivacy terms help
do not sell my personal information